Beautiful Floors, Bold Colours, Three Stores

Your trusted flooring and paint specialists over 40 years. Serving Guelph, Cambridge & Kitchener-Waterloo, Ontario.

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Transform Your Space with Confidence

At Sarmazian Brothers, we offer a wide range of high-quality products to suit every style and space. Choose from timeless hardwood, soft and stylish carpet, area rugs, durable tile, and waterproof luxury vinyl plank (LVP) and luxury vinyl tile (LVT). We also carry premium paint options and more to help you complete your dream space from the floor up.

Cozy living room with beautiful laminate flooring

Find the Floors You’ll Love

Find the perfect floors to match your style and bring your home to life.

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Paint can on an wooden table besides a planter in room with green walls

Paints by Farrow & Ball

Richly pigmented, high-quality paints that will put the final touch on your space. 

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Designer rug with custom binding in living room

25% Off

New designer rugs and custom binding options. Get 25% off any in-stock area rug when you purchase flooring. Ask in store for details.

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Looking for Installation Services?

Our professional installation team delivers high-quality, efficient service for both residential and commercial spaces. Get a free quote today.

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Explore Our Bestsellers

Discover the most popular flooring options loved by homeowners and designers alike. From hardwood and vinyl plank to cozy carpets and modern tile, our bestsellers combine style, performance, and value.

Mirage hardwood

Mirage

Muse Eleanor

See this hardwood floor in your room
Anderson Tuftex carpet - Scout collection

Anderson Tuftex

Scout

See this carpet in your room
Shaw carpet

Shaw

Resort Chic

See this carpet in your room
COREtec luxury vinyl

COREtec

Aurora Oak

See this vinyl floor in your room

Need Flooring Fast?

We’ve got you covered.

Check Out Our In-Stock Flooring

Shop a wide selection of in-stock flooring, ready for fast pickup or installation. Choose from hardwood, vinyl, carpet, and more, no waiting, just quality floors at your fingertips

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Large room with beautiful hardwood floors
Farmhouse hallway with gorgeous luxury vinyl floors

Browse Our Clearance Flooring

Save big on clearance flooring! Find discounted hardwood, vinyl, tile, and carpet options while supplies last. Stylish, durable flooring at unbeatable prices.

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Experience Our Quality Customer Service

  • “Ben from Sarmazian did a great job helping us with our ceramic floor and carpet choices for our recent bathroom and family room renovations. Our rooms look great and we appreciate the first rate service Ben provided us with.”

    Donald M.

  • “We’ve done 3 rooms with flooring from Sarmazian’s Waterloo store and had a great experience each time. They have tons to choose from, with something for every taste and budget. Special thanks Josie and Penny who helped us most but the service from everyone we dealt with there was great, they really care that you are happy with your choice.”

    Kristina D.

  • “The service at Sarmazian Waterloo has been one of the best experiences we’ve had while doing our renovations. We’ve used this store twice now, three years ago we used a tile and we just installed a vinyl in our basement. They have such a great staff that is helpful without being pushy! Will definitely use them again in the future.”

    Sara W.

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Flooring Trends & Tips

Read our blog, your go-to resource for expertly crafted tips, inspiration, and advice to guide you through every step of your renovation and flooring journey.

  • living room with warm toned hardwood flooring

    February 18, 2026

    Top 5 Flooring Trends in Waterloo Homes: The 2026 Style Guide

    In 2026, Waterloo homes are shifting toward warmth, texture, and organic luxury. From honey-toned oaks to the return of artisan herringbone, discover the top 5 trends redefining local renovations this year and which finishes best survive the Ontario climate. Read the full 2026 Style Guide now.

    Read article

  • Hardwood Styles That Never Go Out of Fashion

    August 7, 2025

    Hardwood Styles That Never Go Out of Fashion

    Flooring sets the foundation for your entire home. But unlike other elements, such as paint, furniture, or décor, your flooring is not something you’ll change often.That’s why it’s worth choosing a material that can go the distance—not just in durability, but in style.Hardwood is one of the few flooring options that can hold up to…

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  • Best Flooring Options for Indoor Outdoor Living Areas

    July 23, 2025

    Best Flooring Options for Indoor Outdoor Living Areas

    From sunrooms and mudrooms to enclosed patios and open-concept kitchens that spill into the backyard, transitional spaces help blur the line between indoor and outdoor living.These rooms invite natural light, fresh air, and often a bit of dirt. That’s why the flooring you choose matters.Whether your space acts as an entry point, a casual hangout,…

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